Don't drown in toxic smoke

Fire Kills logo - 'Fire Kills, You can prevent it'
Just two to three breaths of toxic smoke and you're unconscious.

Toxic smoke will affect your ability to breathe, a sensation similar to drowning.

Drowning in the smoke of a house fire is the risk you take if you do not have a working smoke alarm.

 

Watch the new Fire Kills campaign advert on YouTube to find out more about the effects of toxic smoke.

Watch the FireKills campaign film 'don't drown in toxic smoke' on YouTube

 

 

 

 

 

 


In 2007 there were almost 35,000 accidental house fires in England – resulting in 200 deaths. There were 7,100 injuries – 19 a day. Testing your smoke alarm every week could make the difference in protecting your homes and your loved ones.

People vastly underestimate the impact of toxic smoke.

How long do you think you could survive in a smoke filled room?
In a Fire Kills survey (2009) almost half (43 percent) believed they could survive for more than two minutes in a smoke filled room. Unfortunately this is unlikely, toxic smoke can kill a child in under a minute.

Do you believe that if you had a fire you would be alerted by the smell of smoke? Nearly half of those surveyed (48 percent) thought they would be, when in actual fact the gases and smoke from a fire can numb the senses and put you into a deeper sleep.

Do you think a family pet (for example a dog barking) or another person would alert you? Almost a fifth of those surveyed (18 percent) believed this, but the only thing you should rely on is a working smoke alarm.

Test your smoke alarm weekly - view the Fire Kills campaign video here. The only way to buy vital time to escape from a house fire is by having a working smoke alarm. Although 90 percent of those surveyed owned smoke alarms, 70 percent admited to not testing them every week. This is despite the fact that you are more than twice as likely to die in an accidental house fire if you do not have a working smoke alarm.

There are five key things that you can do to protect your home and family from fire:

Fit a smoke alarm on each level of the property. When a fire starts, there is little time to escape so an early warning is vital. Battery operated smoke alarm units should be replaced after 10 years. Or consider installing a mains powered alarm.

Test alarms weekly - a smoke alarm can buy valuable time, if it's working.

Plan your escape route - make sure you and your family know the quickest way out in the event of fire. Consider an alternative route in case your usual one is blocked.

Stay safe in the kitchen. This is the area where most house fires start. It only takes a minute to check electrical appliances are switched off. And never leave cooking unattended.

Ask the experts. Avon Fire & Rescue Service (AF&RS) offers free safety advice at its Community Safety Centres, via this website (Your Safety section) or if you are a more at-risk member of our community (such as an elderly person or a single parent family) book a free Home Fire Safety Visit.

If a fire does break out in the home, then Get out, Stay out and Call 999.

Supporting the new Fire Kills campaign, Fire Minister Shahid Malik said:

"House fires can begin in a range of ways but they do not have to be fatal. Planning and preparing for the unexpected is key. Take immediate action by getting a smoke alarm, testing it weekly and planning an escape route in the event of a fire. You can get a free home fire risk check from your local Fire and Rescue Service. These simple steps could save lives."

Actress Jill Halfpenny is championing the campaign. She said:

"As a mum I am very conscious of trying to keep my home as safe as possible to reduce the risks from fire, which is why I am supporting this important Fire Kills campaign. The fact is that fires can and do happen, so it's important to check your smoke alarm weekly and to be aware of the dangers. Ignorance is definitely not bliss when it comes to keeping your family safe."

For more information about fire safety, take a look at the 'Your Safety' area of this website, or the Government website 'Fire Kills' at www.direct.gov.uk/firekills

Hoax Calls Cost Lives
Hoax Calls Cost Lives
Hoax calls endanger lives, as our crews may not be available to deal with a real emergency. If you make hoax calls your telephone number can be traced and cut off. Hoax calls can lead to a fine and criminal record